SL
WE’RE CLOSER 
THAN YOU THINK
CAMPAGIN




A report, published by the Stockholm City Council, shows that a large proportion of the Stockholm motorists have significantly better connections to the SL transportation network than they know. In this campaign we wanted to specifically target this group, and dramatize the numbers that proves how close SL really are – SL’s 7080 stations and their 35055 departures a day.
    TVC








    Outdoor